When it comes to websites on the Internet, one of the things people notice right away is the design of the website. Because first impressions are so important, you should get your design right on the first attempt, so that people won’t leave your site as soon as they enter it. Use these tips to avoid losing customers.
- Use a tracking service, rather than displaying your visitor counter for all to read. Many websites still display their counters, yet they do not serve any real purpose. There are many high quality tracking services available, and some are even free. Use these instead of showing off how many people visit you.
- Know your subject thoroughly. If you’re planning to use your website for blogging or something similar, make sure to thoroughly research the subject prior to posting. When your visitors see that you can’t be trusted because you’re giving out erroneous info, you will lose them. Understanding your subject is the key to a good blog.
- White can be a smart and effective choice when you’re contemplating which color should be the background for your site. Studies show that a white background with black text is the easiest for people to read, leading your content to appear expert and trustworthy. When there is a more complicated design in the background, it can be very distracting, and make your website look less professional. You will find that simpler backgrounds are better.
- Avoid using animated GIFs on your site. These were popular in the late 1990s, but newer technologies have replaced the uses for animated GIFs that were actually useful. Animated GIFs are low in quality and large in file size. Use static icons for page elements and actual video files for complex animations.
- Put together a nice page about you or your organization and title it “About” or “About Us.” Add some autobiographical information to share with visitors. Make it a little more exciting! Get a little personal with this information by describing how you got started with web design, who your family members are, and what your business goals are.
- You don’t have to fill every pixel on the screen with content! By insisting on utilizing all the available tips and tricks, you can make a site that is not friendly to your users. Dividing up your site’s elements with blank space, can make it easier for visitors to distinguish what elements perform what function. In some cases, empty space can be just as valuable as content.
- Learn as much as you can about the various forms of html, as the html is crucial to web design. When you learn about html go ahead and make a couple of pages that are sort of filled with the information that you want to add to any of the sites you plan on working on.
- Do your best to stay consistent with your efforts when you are learning web design. You don’t want to learn a couple of things then come back a couple of weeks later and try to learn something new and already have forgotten the information that you had previously learned complicating your whole web design process.
- Usability tests that are task based are a good way to see how effective your website’s design is. You want people to try and find particular information on your page or try out a specific function. If you have a well-designed website, then the task should be easy to complete by the user. If the user has trouble, it can provide you with valuable insight into areas where you can improve.
- When designing a website, you want to keep the privacy of your customer’s information in mind. Set up proper encryption for submitting data, and never store customer passwords and such in a text document. Make sure you set up your website properly so that your customers know that visiting and interacting with your site is safe.
- Graphics and various media are great for your site and help keep the attention of the viewers, but don’t load every page from top-to-bottom. Pages that are extremely heavy with media will consume bandwidth on yours and the viewer’s network, which often leaves both parties suffering. Include graphics when they are relevant and do your best to minimize bandwidth consumption.
- Do tests on your site to make sure that it’s up and running properly on different operating systems and different type of browsers as well. When you do this you then cover all of your tracks and make sure that as many users as possible are able to browse through your site.
Since people see a website’s design as soon as they get on the site, it is important to make yours fabulous. You want to give off a good first impression. The tips and suggestions outlined above offer advice as to what you can do to design sites that will keep people there and keep them coming back often.